1. Check that the lead is a potential customer.
This means verifying that the lead is in your target market and has the ability to buy from you. You can do this by asking questions about their business and checking their contact information.
2. Verify that the lead is in your target market.
You can confirm this by researching the company and their industry, as well as looking at their website and social media profiles.
3. Confirm that the lead meets your criteria.
This includes making sure that the lead is interested in what you have to offer and that there is little competition for their business. You can determine this by asking qualifying questions and doing market research.
4. Assess whether the lead has the ability to buy from you.
This includes checking their budget and determining if they are ready to purchase your product or service. You can do this by asking qualifying questions about their business.
5. Determine whether the lead is interested in what you have to offer.
You can figure this out by asking questions about their needs and what they are currently using to solve their problem.
6. Evaluate how much competition there is for the lead's business.
You can do this by researching the company and their industry, as well as looking at their website and social media profiles.
7. Gauge how much effort will be required to close the deal with this lead.
This includes considering things like how much time it will take to reach out to them and how much they are worth to your business. You can determine this by doing market research and asking qualifying questions.
8. Decide if it's worth pursuing this lead.
This depends on a number of factors, such as how many other leads you are currently pursuing and how likely it is that you will close the deal with this particular lead. Ultimately, you'll need to decide if it's worth your time and resources to pursue this lead.